Social media, diversification aid agritourism farms

Maintaining traditions, while incorporating social media platforms to reach customers, form the keys to success for agritourism businesses.


In the foothills east of Sacramento, Apple Hill—one of the state's best-known agritourism destinations—is bustling with activity, as people arrive to experience a day in the country by sampling just-picked apples, pastries, hard apple cider and more.


Jeanette Whiteman of Cameron Park, who stopped at Abel's Apple Acres near Placerville, said, "I'm here to see the fall colors and enjoy the nice weather, but I'm also getting some apple cider donuts. We come here every year, and sometimes more than once."


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PO Box 1846, Buellton, CA 93427

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Santa Barbara County Farm Bureau, PO Box 1846, Buellton, CA 93427
Located at: 180 Industrial Way, Buellton, CA 93427
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