Central Coast Farm & Ranch is a quarterly magazine circulated in Ventura and Santa Barbara counties. It is published by Farm Bureau of Ventura County. Previously known as The Broadcaster, Central Coast Farm & Ranch is distributed as a benefit of membership in the Santa Barbara and Ventura County Farm Bureaus, and its primary audience is members of the Central Coast agricultural community. But it also contains stories and photographs that appeal to supporters of local food, fans of local restaurants that feature local food, and members of the general public interested in learning about the past, present and future of the region’s signature industry.